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FLORA CHONG joined Toronto ALPHA (Association for Learning and Preserving the History of WWII in Asia) as a volunteer in 2004.  Feeling the urgency and significance of educating the younger generations about the forgotten history and the social justice context it adheres, she retired from her senior executive position of a business group in Toronto and became a full time volunteer for Toronto ALPHA since 2005. She now serves as the Executive Director and Vice Chair of Toronto ALPHA.

Over the years, she has spearheaded and developed numerous education and public awareness programs on this unknown chapter of history within Canada and beyond. Among them are annual ‘Peace and Reconciliation Study Tour’ for Canadian educators to China, S. Korea and Hong Kong, the campaign led to the unanimous passing of Canadian Parliamentary motion on Japanese Military Sexual Slavery in November 2007, the production of docudrama “Iris Chang – the Rape of Nanking”, and the 2010 Education Conference “Forgotten Voices; Living History”.

Flora received the Queen’s Golden Jubilee Medal in 2002 and many volunteer awards in Canada for her contributions in the community. Flora was born in Hong Kong and immigrated to Canada in 1987. She earned her Bachelor degree in Business and Information System at Concordia University and Diploma in Interior Design at the International Academy. Flora pursued her MA Social Justice and Education at the Institute of Education, University of London and Master of Divinity at Tyndale Seminary.


JUDY CHO is the director of project development at Toronto ALPHA. She is also a co-founder of NABI Women’s Network and project coordinator for the Free and Empower Me (FEM) project which aims to empower youth by examining historic issues surrounding violence against women and promoting healthy ways in which young adults can deal with current issues of violence in our communities.


SARAH BLEIWAS is a Senior Project Coordinator with Toronto ALPHA. She is involved in dynamic projects where she collaborates alongside youth (HumaniTEAM summer program; History meets Humanity student conference), educators (the revised Teachers Resource Guide) and the community (the ALPHA Resource Centre and community outreach presentations).

Sarah has been working in the NGO sector for over 3 years. Previously she developed an employment program for street youth in The Philippines, contributed to a peace project on a refugee camp in Ghana, managed a Farmers Market in Montreal, and was a vintage clothing store entrepreneur in Toronto. Sarah is committed to global ethics and the potential for a humanity perspective in this landscape. She holds a Joint Honours Bachelor’s Degree in Philosophy and International Development Studies from McGill University and has published several papers.


EMILY LEE works at Toronto ALPHA as an Administrator. In this role, she oversees the day-to-day administration work and also provides administrative support to all fundraising and educational events.

Emily completed her undergraduate degree in Manufacturing Engineering at The Hong Kong Polytechnic University and her MSc in Business Management at University of Surrey in England.  She has been working for NGO in education sector as an administrator for several years in Hong Kong.


EUGENE KITAEK HONG works at Toronto ALPHA as the media archivist. He reviews, plans and organizes archival footage for educational, promotional, and research purposes. He also promotes Toronto ALPHA on SNS to reach out young generations. 

Eugene completed his associate degree in Creative Advertising at Seoul Institute of the Arts and BA in Film studies at York university. Eugene has been working in the film and broadcasting industry since 2002, he has been involved with the production of many televised commercials and music videos. Eugene Kitaek Hong founded Toronto Korean Film Festival in 2012, and he has been actively involved in the film industry in Toronto. 

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